Maine Tourism Association
Vs. The Maine Office of Tourism
Ever wondered who's who in Maine's Tourism Industry? It's a very common question and we're here to answer it!
Maine Tourism Association
Mission: "Leading the growth and sustainability of Maine's tourism businesses"
- Largest tourism membership organization in Maine
- Advocates & promotes tourism interest & marketing funding
- Produces Official Travel fulfillment publications including Maine Invites You and the Official State Highway Map
- Operates and manages, on behalf of the state, the 7 State Visitor Information Centers including brochure distribution and other marketing opportunities within the visitor centers
- Produces the Attractions & Service Map
- Answers visitor inquiries via the official state information phone number and email
- Originally established as the Maine Publicity Bureau in 1922
- Maintains Mainetourism.com which includes:
- Member listings
- Direct lodging & activities booking with rates & availability
- Events
- Coupons & deals
VS.
The Maine Office of Tourism
Mission: "Become the premier four-season destination in New England"
- A state office under the Maine Department of Economic and Community Development
- Markets and brands Maine as a destination domestically and internationally
- Responsible for attracting visitors to Maine through print, TV and digital production
- Maine Film Office & CruiseMaine operate under the Maine Office of Tourism
- Maintains VisitMaine.com for consumer facing travel information
- Maintains MOTPartners.com for tourism industry related programs, services, and research
- Attends domestic and international travel & trade shows
- Administers the Maine Tourism Marketing Partnership Grant Program
- Works in collaboration with the Maine Motorcoach Network and the Maine Sports Commission
- Works with organized community-led groups on rural Destination Development
- Offers technical assistance for tourism product development
- Offers technical assistance to arts & culture organizations on specific tourism efforts
- Conducts statewide travel and tourism research
- Manages statewide media & press communications
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