All of Maine has Lost a Great Champion
She was a tireless warrior and a lady who not only appreciated the unspoiled beauty of Maine's byways, but also helped keep it that way. Her vision of a pristine Maine made us all take notice. The beauty of Maine's billboard-free highways and byways is best expressed in three words: Marion Fuller Brown.
Marion left us at the age of 94 with a legacy of love, work and selfless devotion to all of the things that help make Maine Vacationland, a natural and unspoiled place. In a world that can be maddening as it tries to grab your attention at every corner or turn our roads into one large commercial, Marion held firm against this visual pollution. Maine is only one of four states that bans the use of billboards, which preserves the unique and uncluttered view of all the beauty and wonder our state has to offer. Mrs. Brown made this happen for Maine more than 34 years ago!
This would be impossible today and it is to her credit that we have the scenic views and unspoiled vistas that we all enjoy today. She helped found and shape Scenic America after leaving the Maine Legislature. The current president of Scenic America says, "I wish there were Marion Fuller Browns throughout the country who have the vision and dedication to America's scenic beauty". Our own Senator Susan Collins sums it up the very best by saying motorists and others who enjoy Maine's natural beauty "owe a debt of gratitude to Marion Fuller Brown."
Marion will always be remembered in our state and will forever be treasured for all that she left us; the unspoiled and unmarked beauty of the place we call home—Maine! Marion was well ahead of her time looking far into the future of what could (and should) be and then, even more importantly, making it happen. Marion Fuller Brown bequeathed to us and future generations a remarkable legacy to our state, our industry and all that is truly beautiful. So when you read about "Scenic America", also say a "God bless you, Marion Fuller Brown!" On behalf of all the visitors to our great state, Maine's tourism industry thanks you.
Travel Agents eBlitz
In a world where there are so many choices for everything, including travel, many potential tourists turn to professional travel agents to make travel arrangements and book reservations. With Maine's unique visitor offerings, ranging from pristine wilderness to sandy beaches and everything in between, plus lodging that goes from the basics to 4-star hotels, travel agents have a universe of options at their fingertips.
And that is where the Maine Tourism Association comes in. We are marketing an email blitz to more than 92,000 travel agents throughout the nation to remind them that there are really only two types of people out there: those who have been to Maine and can't wait to return and those who never have and can't wait to go for the first time.
We here at the MTA are continuously working on your behalf to bring even more visitors into our great state.
Tourism Tidbit
Safe Tourism Produces More than Merely Safe Communities.
It Produces a Whole New World of Marketing Opportunities
Often the tourism industry hears the complaint that tourists do not deserve special treatment. Even some police departments will make the false claim that they treat everyone the same, and, therefore, special attention provided to visitors is not only wrong but also goes beyond the parameters of community security. Finally it is not uncommon to hear that as local citizens pay taxes they deserve better police protection. Tourism safety ought to be everyone's business. Tourism is a major economic generator, and tourists pay taxes both directly to places of lodging and indirectly through sales taxes or value added taxes. Additionally, a safe tourism community is the foundation for a safe community. This may be the reason that many in marketing are now using the term "Security Marketing". For too long marketing experts believed that their efforts were meant merely for television and magazine ads, catch phrases and new branding. All of these are an important part of marketing, but the savvy marketer now knows that tourism security marketing is also an essential part not only of the product's overall quality but also as a way that outsiders judge the product's viability. Tourism security is more than mere closed circuit cameras, it is the way that we watch over the person's health concerns, the food that the visitor consumes, the lessening of risks, the development of safe and clean streets and our ability to sell a product that satisfies not only our guests but also our residents.
Below are just a few of the ways that tourism security and safety spill over into the community at large and help to better the entire community's quality of life.
Many people outside of the tourism and visitor industry either are unaware of or have forgotten the many benefits that tourism brings to a community's citizens. Among these are economic benefits such as increased job opportunities, additional sources of customers and thus increased spending, multiple-economic diversification sources with a guarantee that a community's tourism business cannot be outsourced or moved away. Tourism also acts a way to showcase a community and its local products and tourism requires an infrastructure of good roads, airports, and good service. All of these serve to benefit both the visitor and local citizen alike. From a social perspective, tourism not only generates local pride but a positive sense of community. The fact that tourism thrives best in an environmentally favorable environment means that a successful tourism industry is also the key to good economic development.
To help tourism professionals and marketers explain the importance of tourism security then to both their local government officials and to local police departments, here are a few pointers that may help:
-Locals also frequent their community's tourism districts. Tourism districts are often the places in a community with the highest concentration of restaurants and nightlife establishments. The local citizenry also uses and frequents these same locations. Robbers do not know the difference between a local and a visitor, and if visitors are not safe in these districts then neither are the locals who visit these same tourism zones.
-Almost anyone visiting a community for purposes of economic development begins as a visitor. Communities seek economic development and those people who scout new locations in which to open businesses first start out as visitors. If they do not feel safe, then the odds are that they will not come. Protecting visitors is another way to assure economic growth and vitality.
-Most criminals are equal opportunity thieves. It is very rare for a criminal to know or care about whom he or she is robbing. Criminals are as prepared to steal or rob a local as well as a visitor. On the other hand, visitors are often easier targets than are locals and criminals know that there is a lower possibility that visitors will report the crime or return to prosecute the criminal. A community that is uninviting for criminals to prey on tourists is even less inviting for criminals to prey on the local population.
-Training restaurateurs, hoteliers, cab drivers and other tourism providers in basic tourism security provides them with the necessary tools in case some one from the local population is also attacked. Learning such key safety rules as: When we train people when to call or not to call emergency police numbers such as 911 in the United States then both members of the community and visitors are safer. When an incident does occur the police are more likely to solve the crime if they receive an accurate and brief description of where the incident occurred, about what time it occurred and if the perpetrator is still at the scene of the crime or has fled. Teaching locals how to describe a suspect's race, height, weight, hair color and any other distinctive characteristics improves both local and tourism security.
-Good tourism safety implies safe shopping experiences. Shopping is the number one "tourism sport." That means that good tourism safety demands that shoppers are able to spend money in local malls and business districts that form the commercial heart of any community. Good tourism security means that both locals and visitors alike can frequent stores and not have to worry about purse-snatchers, parking lot theft and muggers who often frequent these districts. It also means that both citizens and visitors alike need not be bothered by people harassing them or by issues of prostitution.
-Many of the basic rules of tourism security are often applicable to community security.For example when we teach visitors tourism security principles such as: they should always park in areas that are well lit and well-traveled, not to carry and show large amounts of cash, or to be vigilant around cash machines, then we are also setting the stage for a local community's safety. Locals, as much as tourists, often leave valuables in their vehicles, may be harassed or even robbed by street "salesmen" or con artists, and are subject to crimes of distraction such as pickpockets.
-Both visitors and local citizens need good, safe, and well-lit streets. Tourism security demands streets with good signage, proper lighting and streets that are pothole free. These same basic qualities are essential for local citizens as well and not only help to prevent crime but also assure car safety.
-Private tourism security and even bouncers add to a community's overall sense of safety. Some communities have developed private-public partnerships so that the media, private security firms and police work together to assure that places of assembly such as bars, hotels and restaurants not only remain safe but also add to the economic vitality of a community.
Excerpted from Tidbits & More, Inc. July 2011. To read more: www.tourismandmore.com
Greatest Marketing Value in the State
We are in motion to layout the 2012 edition of Maine Invites You, the official travel planner for the State of Maine, to meet and support the Maine Office of Tourism's marketing plans and promotional efforts on your behalf. Our thoughtful and deliberate collaboration with the Maine Office of Tourism (MOT) ensures that the upcoming edition of Maine Invites You, with a print run of 300,000 copies and an on-line eBrochure to maximize its effectiveness, will deliver the strongest marketing message and the highest visibility for Maine, our advertisers, and members, of any Maine-based publication. Maine Invites You continues to be the greatest marketing value anywhere in the state, with a cost of less than 3 cents per exposure for a full-page ad!
The effectiveness of Maine Invites You is greatly enhanced because it has the full force and support of MOT's aggressive marketing efforts and directed tourism campaigns. It is the go-to item in their advertising, both in print and in the fully electronic online version. Research commissioned by MOT in 2010 confirms Maine Invites You to be a "must have" for travelers of all backgrounds and varied interests in Maine as a vacation destination.
Coupled with Maine Invites You, the Official Maine Highway Map is an indispensible item for hundreds of thousands of travelers annually. Maine is a very large place and the Map is able to keep everything in perspective for our visitors. With its print run of over 400,000 copies, the Official Maine Highway Map is a great way to let this multitude of potential customers know who you are, what you have to offer, and how to get to your business.
Space is now being booked in both publications. For rate card information for either publication, please click here (http://www.mainetourism.com/assets/ratecard.pdf) for Maine Invites You or here (http://www.mainetourism.com/assets/mapratecard.pdf) for the Official Maine Highway Map. And for more information about these or other terrific MTA marketing programs, please contact Michael Conley at 207-623-0363, ext. 107 or email him at mconley@mainetourism.com.
IF&W Update July 2011
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The Department of Inland Fisheries & Wildlife is working with the Maine Tourism Association in publicizing the state's visitor information centers on the Department's Turnpike Radio Station (radio 1640 am). One radio spot promotes the fact that the visitor centers along the highway offer Wi-Fi and sell hunting /fishing licenses. MTA would like to thank Travis Barrett (I&E Division) for his efforts on scripting and getting the feature up on the air!
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The Maine Wildlife Park has a series of new signs around the park to educate visitors on facts concerning DIF&W and outdoor recreation in Maine. Can you answer this question? How many fish are raised and stocked out each year in Maine's rivers, lakes, streams and ponds by the Dept. of Fish and Wildlife's Hatchery Division? ANSWER: 1.2 million fish are stocked out annually in waters throughout the state for you to catch!
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An exciting project is underway with a partnership between DIF&W, Maine Audubon and Trout Unlimited surveying 187 remote ponds for brook trout. To volunteer, please call Emily Bastian at 207-781-6180 x 207.
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The 2011 boating law books have arrived and is available at MDIF&W and at 840 licensing and registration agents statewide. To read or print a copy, go to:
http://www.boat-ed.com/maine/handbook/
Wildlife Division-
The New England cottontail is a state endangered species and is Maine's only native cottontail rabbit. In southern Maine, it is a small brown rabbit that stays brown during winter. At the New England cottontail working group meeting in Scarborough last week, it was reported that, as of June 2011, the Department along with our partners at the Natural Resources Conservation Service, and the US Fish and Wildlife Service with Kelly Boland (a contractor funded with grant monies), have collectively put 565 acres into New England cottontail management or in management agreements. We are also working with State Parks to create additional New England cottontail habitat.
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DIF&W Biologists monitoring the progress of Endangered Peregrine Falcons this summer have observed two banded males. Both were banded in Maine. One was previously injured in Camden and was taken to Avian Haven for rehabilitation and was banded prior to its release. This male is now successfully breeding near Maiden Cliff in Camden Hills State Park. The other male was banded by biologists Charlie Todd (MDIFW) and Bruce Connery (ANP) at the Precipice in Acadia National Park as a hatch-year bird in May of 2006. This year, this bird, along with its mate, successfully fledged two chicks from a nest box placed under the old Verona Bridge in Prospect. There are approximately 30 pairs of breeding Peregrine Falcons in Maine.
Moose Permit Swap
The Maine Professional Guides Association has developed a web application to assist moose hunters who want to swap their permits www.mooseswap.com. This service to Maine's moose hunters comes from our commitment to every moose hunter having the hunt of a lifetime. Being drawn in the moose permit lottery is an all too rare event and hunters frequently receive permits in zones that they are not familiar with or want to hunt. Mooseswap.com is designed to help those hunters find other hunters who would like to find a permit in another zone or season.
To use this service moose permit holders will need to know the details of your permit and the permit that you would like to have (Wildlife Management District, season, permit type). They will first be asked to become a member of Mooseswap.com (price $39.95) and then to enter their permit information. Once they are members they can set up a search for the exact permit you are interested in swapping for. Save this search and you will get an e-mail message from the system every time someone joins offering a permit that fits your search.
Contact the permit holder that you wish to swap with and arrange the details. Swaps are performed at the Maine Department of Inland Fisheries and Wildlife Headquarters in Augusta and can only be completed after both permits are paid for. Permits may be swapped until two weeks before the start of the September moose hunt.
The Maine Professional Guides Association is composed of Registered Maine Guides who strive to enhance the standards of the guiding industry. They are professional guides dedicated to promoting a quality, ethical and legal outdoor experience for all. Not all Registered Maine Guides are members of Maine Professional Guides Association. For more information and a directory of membership visit www.maineguides.org.
Bird Watcher's Web Site
The State Department of Inland Fisheries and Wildlife, the Maine Birding Trail and Cornell University have launched a state-specific version of eBird, where birdwatchers share information about sightings, trips and trends.
The new Maine eBird site can be accessed at ebird.org/content/me, or from the department's Web site at mefishwildlife.com.
Birders can submit their observations, look at data that's been collected, read articles and consider volunteer opportunities on the site.
Open Lighthouse Day
The third annual Maine Open Lighthouse Day will take place rain or shine Sept. 17, with many of the state's coastal, island and river lighthouses planning to welcome the public.
Eighteen thousand people visited 25 open light stations during last year's event, and 5,000 people climbed up light towers for the lantern room view. The event is coordinated by the U.S. Coast Guard, in partnership with the Maine Office of Tourism and the American Lighthouse Foundation. It is the largest event of its kind in the country.
Maine lighthouse fans can learn about participating lights and share their Lighthouse Day plans on the new event Facebook page at www.facebook.com/MaineOpenLighthouseDay.
Most lighthouses will be open to visitors from 9 a.m. to 3 p.m. for guided or self-guided tours of keeper's houses and light towers. Some light stations will have limited accessibility or special restrictions. For details about visitor hours, fees, activities and transportation to each participating lighthouse, visit www.lighthouseday.com or contact the friends group of an individual light.
More than half of the 60-plus working lighthouses in Maine are accessible to the public during the summer months thanks to the landmark Maine Lights Program passed by Congress in 1996.
The program transferred the ownership of lighthouses from the Coast Guard to local preservation groups and organizations like the American Lighthouse Foundation, and served as a model for the National Historic Lighthouse Preservation Act of 2000.
Featured Member
Inn at Brunswick Station
4 Noble Street, Brunswick, ME 04011
www.innatbrunswickstation.com
(207) 837-6565
The Inn at Brunswick Station Opens in Maine's Picturesque Midcoast
Brunswick, Maine - The Inn at Brunswick Station opened its doors to guests on Monday, June 27, 2011 offering guests contemporary accommodations and classic New England dining in the heart of downtown Brunswick, in Maine's picturesque Midcoast, announced the inn's General Manager Rick Martin. "The final touches are in place and we are looking forward to welcoming visitors to the Inn and Tavern," said Martin, "We are excited to be a part of the Brunswick's vibrant community."
About The Inn at Brunswick Station
Balancing a contemporary yet nostalgic take on comfortable accommodations and classic New England dining, The Inn at Brunswick Station is located adjacent to Bowdoin College on the corner of Maine and Noble Streets, in downtown Brunswick, a quintessential college town. The inn's 52 guest rooms and suites, function space and tavern blend local history with modern comfort to retain a true sense of place for visitors to Maine's beautiful Midcoast.
Charmingly designed by Arrowstreet (Somerville, MA), an award-winning architectural firm, The Inn at Brunswick Station is perfectly situated to become the area's most popular gathering spot located just steps from downtown shopping, outdoor recreation and the diverse offerings of Bowdoin's campus.
The inn incorporates a celebration of Brunswick life and culture over the years, something that's important to developer and Bowdoin alum J. Hilary Rockett, Jr. His attachment to both the town and college is seen in the inn's design features and pre-construction recycling efforts.
Photographs from the Brunswick Historical Society tracking the town's history will cover inn walls. During the demolition phase, Habitat for Humanity/7 Rivers ReStore (Bath, ME) and Building Materials Exchange (Lisbon, ME) benefited from recycling appliances, doors, windows, floors, woodwork and copper. A local stone mason, Cosmic Stone (Topsham, ME), salvaged foundation granite to build benches for nearby public spaces.
The inn's decor integrates natural wood against a neutral palette with warm gold tones and touches of Bowdoin's black and white school colors. The comfortable guest rooms feature king and queen beds with luxury linens and crisp white bedding. Amenities include flat screen TVs and complimentary wired and wireless Internet access.
The inn's tavern will serve classic New England fare and will be open for breakfast, lunch and dinner inside, or al fresco on the generous patio and covered porch. Weddings, meetings and special events for up to 150 guests will be accommodated in a state-of-the-art function space or on the tented patio in warm weather.
Under the umbrella of JHR Development, LLC, Rockett is working to complete Brunswick Station, the mixed-use project that includes the inn. Brunswick Station, located on Station Avenue, includes retail shops, restaurants, and medical facilities, the Bowdoin College Store, and the Brunswick Station stop for Maine Eastern Railroad. This stop will see Amtrak service by 2012 as part of the high-speed rail expansion program. The hope that the project will stimulate regional economic development was underscored by comments made by Vice President Biden in a February 8, 2011 address in Philadelphia. The Vice President noted the positive economic impact extended rail service brings, and referred specifically to the new investment projects underway in Brunswick.
The Inn at Brunswick Station will be managed by Olympia Hotel Management, a hospitality management company based in Portland, Maine dedicated to delivering exceptional guest experiences with attentive but relaxed personalized service.
Located 26 miles from Portland and the International Jetport, 126 miles from Boston and 10 miles from L.L. Bean and Freeport shopping, The Inn at Brunswick Station is easily reached by car, rail or air. The hotel's Web site is www.innatbrunswickstation.com.
Public Affairs Update
Carolyn Manson, Manager of Public Affairs
125th Legislature Adjourns. The First Regular Session of the 125th Legislature adjourned on Wednesday, June 29th. This legislature processed nearly 1600 bills including a $6.1 billion biennial budget; tackled regulatory reforms; sent two initiated bills allowing new casinos in Maine to the voters in November; allowed Hollywood Slots in Bangor to have table games (once approved by a county-wide referendum); killed attempts to weaken Maine's billboard law and allowed wardens to stop ATVs on private land. These are just some of the many issues that the Maine Tourism Association monitored during the past several months. Many of you took time from your busy schedules to come to Augusta to testify on legislation or contacted your legislators and shared your views. Your participation is such a critical part of the process and we appreciate your support and thank you for being there when we needed you.
Tourism Marketing and Promotion Fund. Well, it's a Happy 10th Anniversary for the Tourism Marketing and Promotion Fund! I am very pleased to report that the Tourism Marketing and Promotion Fund has been fully funded for the upcoming 2012 and 2013 Fiscal Years. Governor LePage recommended, and the Legislature approved keeping the fund intact to support the Maine Office of Tourism and the industry. The Maine Tourism Association has worked diligently over the past several years to educate our elected officials on both the value of the industry and return on investment that the Tourism Marketing and Promotion Fund provides. In spite of several attempts over the years to "raid" the fund and use the money for other purposes, we have managed to keep it intact so it can only be used to support and help grow the industry that works to make it all happen.
As you know, the fund receives 5% of the 7% meals and lodging taxes and 10 years ago, when the industry recommended creating the Tourism Marketing and Promotion Fund, it was with the idea that as we grow the industry, we are also able to grow the fund and the return on the investment for the betterment of both the General and Highway Funds. Ten years ago, funding was at approximately $4 million and today funding is $9,409,028 for FY 2012 and $9,765,278 for FY 2013. Congratulations to the Maine Office of Tourism and to this industry that remains the backbone of Maine's economy.
LURC Reform. As a result of the Governor's "red tape audit" meetings and the legislature's listening sessions on regulatory reform, legislation has been passed creating the Commission on Reform of the Governance of Land Use Planning in the Unorganized Territory consisting of 13 members appointed by the Governor, the Speaker of the House and the President of the Senate. One of these members will represent "tourism or the outdoor recreation industry". The legislation states that the commission shall:
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Consider reforming the governance of land use planning in the unorganized territory and make recommendations on the role of state agencies and county government, the planning and appeals process and opportunities for increased self-determination in land use planning in the unorganized territory;
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Ensure that any recommendation that entails the elimination of the Maine Land Use Regulation Commission, referred to in this resolve as "LURC," provides an effective transition process, including a plan for LURC to complete any pending work or transfer the work to relevant agencies;
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Ensure uniform standards across the unorganized territory for timber harvesting activities and forest management, wildlife habitat protection and issues under the jurisdiction of the Natural Resources Protection Act; and
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Consider options for reforming the governance of land use planning in the unorganized territory.
During the course of their deliberations the "reform commission" will hold at least two public listening sessions and shall report their report and recommendations to the Committee on Agriculture, Conservation and Forestry no later than January 2, 2012.
The Maine Tourism Association will monitor these meetings and will let you know when and where the "reform commission" will be holding the public listening sessions.
If you would like additional information, please call me at the Maine Tourism Association at 623-0363 Ext. 104 or email me at carolyn@mainetourism.com.
Welcome New Members
June 1 - June 30
Alan Claude Studio
Farmingdale
207-582-0530
info@alanclaude.com
www.alanclaude.com
Art Gallery, Photo Service
Ann's Point Inn
Bass Harbor
207-244-9595
info@annspoint.com
www.annspoint.com
Bed & Breakfast, Inn
Captain Swift Inn
Camden
207-236-8113
innkeeper@swiftinn.com
www.swiftinn.com
Bed & Breakfast, Inn
Cherry Gallery
Damariscotta
207-563-5639
www.cherrygallery.com
Antique, Art Gallery, Furniture
For Sale - Piper Mountain Christmas Trees
Newburgh
207-234-4300
pipermtnct@aol.com
www.countryspicechristmas.com
Christmas Wreath, Real Estate
Inn at Brunswick Station
Brunswick
207-837-6565
reservations@innatbrunswickstation.com
www.innatbrunswickstation.com
Inn, Restaurant
Maine Mall
S. Portland
207-774-0303
maineadmin@ggp.com
www.mainemall.com
Department Store, Jewelry, Restaurant, Retail Store
Parkwood Inn
Brunswick
207-725-5251
sales@parkwoodinn.com
www.parkwoodinn.com
Hotel, Inn, Motel, Weddings
Pierce Atwood, LLP
Portland
207-791-1100
info@pierceatwood.com
www.pierceatwood.com
Lawyer
Simon Pearce Signature Store
York
207-363-5055
dan@simonpearcesignaturestore.com
Arts & Crafts, Gift Shop, Pottery
Sooper Dogs
Biddeford
207-710-2275
info@sooperdogs.com
www.sooperdogs.com
Maine Products, Retail Store
Vervacious
Portland
207-221-3590
heidi@vervacious.com
www.vervacious.com
Culinary Tour, Educational, Gift Shop
Vervacious
Freeport
207-221-3590
heidi@vervacious.com
www.vervacious.com
Culinary Tour, Educational, Gift Shop
Zaftig
Portland
207-712-6303
zaftig.portland.maine@hotmail.com
Jewelry, Retail Store
Visitor Information Center
TRAFFIC FIGURES FOR JUNE
| Current Month | Year-to-Date | Y-D Comparison |
| 2010 | 2011 | 2010 | 2011 | 2011/2010 |
| Calais | 1736 | 1615 | 4553 | 3634 | -919 | -20% |
| | | | | | | |
| Fryeburg | 3522 | 3268 | 9839 | 9345 | -494 | -5% |
| | | | | | | |
| Hampden (N) | 13,722 | 9949 | 32,683 | 25,627 | -7056 | -22% |
| | | | | | | |
| Hampden (S) | 5929 | 4847 | 18,436 | 14,851 | -3585 | -19% |
| | | | | | | |
| Houlton | 2467 | 2604 | 7036 | 7176 | +140 | +2% |
| | | | | | | |
| Kittery | 49,530 | 45,546 | 133,404 | 116,805 | -16,599 | -12% |
| | | | | | | |
| West Gardiner | 2048 | 2369 | 5535 | 5768 | +233 | +4% |
| | | | | | | |
| Yarmouth | 16,313 | 14,606 | 44,967 | 38,027 | -6940 | -15% |
| | | | | | | |
| Totals | 95,267 | 86,355 | 256,453 | 220,933 | -35,520 | -14% |
Maine Tourism Association
Stats Report - July 2011
| On-Line Stats | May 2011 | June 2011 | YTD 2011 |
| www.mainetourism.com Page Views | 20,094 | 22,956 | 248,828 |
| www.mainetourism.com Unique Visitors | 7,754 | 8,888 | 45,032 |
| listings.mainetourism.com Page Views | 22,435 | 29,122 | 110,706 |
| listings.mainetourism.com Unique Visitors | 6,963 | 9,457 | 33,499 |
| www.mainetourism.com MIY Requests | 984 | 685 | 4,196 |
| www.mainetourism.com BB/CC Requests | 847 | 596 | 3,608 |
| www.mainetourism.com Visits per Day | 250 | 296 | 249 |
| listings.mainetourism.com Visits per Day | 225 | 315 | 185 |
| Total Users/MIY eTravelPlanner | 3,883 | 3,722 | 13,998 |
| Page Views/MIY eTravelPlanner | 214,049 | 334,453 | 1,107,916 |
| Link Hits/MIY eTravelPlanner | 544 | 918 | 2,865 |
| Total Users-BB/CC eBrochure | 163 | 126 | 404 |
| Page Views-BB/CC eBrochure | 3,045 | 2,954 | 9,219 |
| Link Hits-BB/CC eBrochure | 17 | 15 | 38 |
| Misc. Membership Info | 239 | 237 | 1,390 |
| Unique Calendar of Events Listing Views | 196 | 325 | 1,075 |
| InnLink Participants | 173 | 169 | N/A |
| InnLink Room Nights Booked | 1,144 | 2,614 | 8,777 |
| Maine Getaway Participants & Specials | 266 | 276 | N/A |
| Banner Ad Views | 52,390 | 65,331 | 237,296 |
| Banner Ad Links | 329 | 469 | 1,506 |
MIY eTravelPlanner had 368 people that downloaded the full guide as well as 14,861 individual pages were printed.
BBCC eTravelPlanner had 9 people that downloaded the full guide. There were also 538 users via a mobile device to MIY eTravelPlanner, including 340 via an iPad.
Stats for individual Member Listings on www.mainetourism.com:
32,212; viewed search listings pages with 21,338 clicks to member listings.
Top 10 Selections from Listings search:
Lodging, Recreation, Events, Dining, Shopping, Camping, Hotels, History, Camps & Cottages, Sightseeing
Top 10 Entry Pages to www.mainetourism.com: The Maine Beaches, Information Centers, Travel Planners, Regions, Spring/Summer, Transportation, Maine's Lakes & Mountains, Fall Foliage, Weather, Contact Us
Top 10 Exit Pages on www.mainetourism.com: The Maine Beaches, Spring/Summer, Travel Planners, Transportation, Information Centers, DownEast & Acadia, Mid-Coast, Fall Foliage, Contact Us, Maine's Lakes & Mountains
Average time on site: 1minute, 56 seconds; returning visitors are 26% of the traffic with 74% new traffic
www.mainetourism.com Traffic Sources: 25% Direct; 21% Referring & 54% Search Engines
m.mainetourism.com mobile site 420 visits, 1,166 page views;
average time on site: 5 minutes, 58 seconds
5,334 Twitter followers www.twitter.com/mainetourism
987 Facebook followers www.facebook.com/mainetourismassociation
411 visitors, 1590 page views to memoir.mainetourism.com
91 visitors, 207 page views to www.greenmaine.net
MTA Google AdWords Ad: 979 clicks on the ad with 65,716 views